The design is based on the concept that culture and creativity are often at their strongest when one or more disparate things connect to form something original and fresh. The dots on the logo connect in a lava lamp style to form a W, for Waltham Forest.
Richard said: “I’m very happy that my logo has been chosen, it’s a real honour knowing it will be used across the whole of London and beyond as London’s first ever Borough of Culture. As a Waltham Forest resident and owner of a young design agency it is great to have the opportunity to be involved right from the start.”
With only six months to go before Waltham Forest’s year as the first ever London Borough of Culture, an exciting year of cultural events is being finalised. In the build up to the first major announcements in September people are invited to sign up as a volunteer. On top of this, half a million pounds of ‘Fellowship Funding’ has been made available for ambitious, locally-based cultural activity.
The Mayor of London, Sadiq Khan, said: “I want to take this chance to say huge congratulations again to Waltham Forest for its superb bid to become the London Borough of Culture 2019. Waltham Forest’s programme of installations and events will improve the lives of people in their local communities and deliver a programme of work that will make our whole city proud.
“London Borough of Culture is a game-changer for our capital. It will give all Londoners, regardless of background, the opportunity to enjoy our fantastic cultural riches, discover hidden cultural gems they never knew existed, and will increase the level of participation in the arts across the city – especially in outer London boroughs.”
Cllr Clare Coghill, Leader of Waltham Forest said: “It was very difficult to select a winning logo from so many excellent designs, but the panel were unanimous with Richard’s winning concept, which is brilliantly vibrant, and represents different cultures coming together perfectly.
“Our year as the first ever London Borough of Culture will welcome people of all backgrounds and cultures to experience events that will leave memories that will last a lifetime. “
Deputy Mayor for Culture and Creative Industries, Justine Simons OBE, said: “London Borough of Culture is great news for the whole capital. I am really looking forward to seeing Waltham Forest shine as the inaugural Borough of Culture. It will bring great art to everyone, inspire the next generation of creative talent, reveal hidden gems and celebrate what we all love about Waltham Forest.”